Online advertising that drives sales, not just clicks.
We set up and run advertising campaigns on Google, Meta and other channels — managed by return on ad spend (ROAS), not by clicks. As a certified Google Ads agency, we make sure every euro you invest is measurable.
Platforms we master
A familiar problem
Paying for ads but unsure what comes back?
Most companies spend on advertising without a clear picture of which euro drives a sale. That is exactly what we fix.
Clicks, but no purchases
Ads bring visits that never turn into orders or enquiries.
You do not measure ROAS
Without conversion tracking you cannot see how much revenue ads generate.
High CPC, low return
You pay too much per click because campaigns are not optimised.
Targeting the wrong terms
Budget goes to searches with no buying intent.
Wasted budget
Money leaks into ineffective audiences and unmonitored campaigns.
The agency never reports
You have no idea what happens to your money or what comes next.
What we advertise
Campaigns on the channels where your customers are
We do not advertise everywhere — only where it pays off. We pick channels based on your goals and your customers' buying journey.
Google Ads
Our specialty: search ads, Performance Max and display. We capture demand exactly when people search for what you offer.
- Search ads
- Performance Max
- Display
- Certified
Google Shopping
For stores: products with price and rating right in the search results.
- Shopping
- Stores
Meta ads (FB & IG)
Visual campaigns on Facebook and Instagram for reach, sales and remarketing.
YouTube & video
Video ads for awareness and reach — we produce the creatives.
- YouTube
- Video
LinkedIn & B2B
Targeted advertising for companies and decision-makers.
- B2B
Remarketing
We bring back visitors who did not buy and lift conversion.
- Retargeting
- Dynamic remarketing
Measurable advertising
We measure down to the sale — not the click
A click is not the goal. We set up conversion tracking (GA4, Google Ads, Meta Pixel and the Conversions API) so you can see which campaign, channel and keyword actually generate revenue.
Conversion tracking
We measure purchases, enquiries and calls — not just clicks.
ROAS and return
Every campaign is managed by return on ad spend.
GA4 & GTM
Correctly set up analytics as the basis for every decision.
Monthly report
Clear on what works, what we optimised and what came back.
How we work
From analysis to profitable campaigns
Advertising is not "set and forget" — it is constant measurement and optimisation.
Analysis and goals
We review the market, competitors and your goals and define measurable KPIs.
Setup and tracking
We build the campaigns and conversion tracking so we measure the right things from day one.
Optimisation
We test ads, audiences and keywords and steer budget into what works.
Reporting and growth
We report on return regularly and gradually scale what performs.
Why Reworq
An advertising agency that thinks about return
We do not sell clicks and likes. We tie advertising to sales — because we also build online stores, we know what happens after the click.
Certified for Google Ads
An officially certified Google Ads agency.
Measurable, not likes
Tied to ROAS, revenue and enquiries.
E-commerce know-how
We build, market and optimise stores — we know the whole journey.
One team for everything
Advertising, analytics, development and creative under one roof.
Local and EU
From Ptuj for all of Slovenia and EU markets.
Direct contact
You talk to the people who run your campaigns.
Frequently asked questions
Before you decide
The cost has two parts: the ad budget (which goes to the platforms, e.g. Google or Meta) and our management fee. We adapt the budget to your goals and industry — you can start smaller and scale up once campaigns prove their return. We prepare an exact quote after a short review.
There is no technical minimum, but for meaningful results and enough data to optimise we recommend a realistic monthly budget relative to how competitive your industry is. We suggest an amount where advertising pays off rather than just spends.
It depends on the goal. Google Ads captures existing demand (people already searching for a solution), while Meta (Facebook/Instagram) builds demand and reach. They often work best together — we suggest a mix based on your industry and buying journey.
ROAS (return on ad spend) is how much revenue each euro invested generates. It is the main metric we manage campaigns by, instead of clicks or likes.
No one can guarantee specific numbers (not even Google), because they depend on the market, your offer and competition. We guarantee transparent work, correct measurement and constant optimisation towards return.
You see traffic right after launch, while real optimisation needs a few weeks of data. Google Shopping and search ads usually show faster than demand-building via video campaigns.
Let's see where your ad budget leaks
In a free review we look at your campaigns (or opportunities, if you don't advertise yet) and suggest concrete steps for a better return — no obligation.